“Our goal is to make sure that all Miami Beach customers are having the best experience possible and unfortunately we have had some problems with bad apples with these deceptive business practices,” said Commissioner Mark Samuelian, who sponsored the proposal.
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Although commissioners have only allocated funding for undercover shoppers to patrol the entertainment district, they said they would consider additional funding to expand the pilot to Lincoln Road and Española Way. If the secret shoppers are successful, Samuelian said, the program could eventually be implemented citywide. Miami Beach already has six part-time employees who pose as customers to secretly evaluate trolleys, parking garages and other city services.
